Visit Beloit releases promotional videos

Throughout 2017, two video production companies, hired by Visit Beloit, have been filming businesses, attractions, and events throughout the Stateline area to be used to showcase the city as a travel destination and attract visitors from near and far. Visit Beloit will be releasing and promoting the videos throughout 2018 beginning in March.
 
Ethos Films, a Beloit, WI-based company, has produced nine videos, each approximately one minute in length, featuring unique businesses in the area. They will be released each month in the following order:
  • Stateline Family YMCA
  • Austin’s Barber Shop
  • Bushel & Peck’s Local Market
  • Skydive the Rock
  • Nature at the Confluence
  • Double B Farm & Country Café
  • The Blender Café
  • Tin Dog Records
  • Clara Bo & Gatsby Wine Bar
Drywater Productions, a company based in Janesville, WI, filmed 15 events in and around Beloit that have been edited into eight unique 30-second videos that fit into four themes—Family, Affordable Luxury/Weekend Getaway, Outdoor Adventure, and Music. The videos are creative and engaging and capture the exciting events that take place in and around Beloit throughout the year. These videos will be released periodically throughout 2018.
 
“Beloit is a beautiful destination and we are proud to showcase a variety of our partners in the region through our video platform. Visitors and residents alike will find these new videos inspiring and worth sharing to their friends and family,” stated Celestino Ruffini, executive director of Visit Beloit.  As the videos are released, they will be able to be viewed on the Visit Beloit website and YouTube channel. In addition, they will be promoted through various social media channels, including Facebook, Twitter, Instagram, and Pinterest.
 
Visit Beloit will continue working with the video production companies in 2018, as well as enhancing their photo library with the work of Beloit, WI-based Peer Canvas Photography & Films.