Reach more customers with the power of WCLO

Reach more customers with the power of WCLO

Why advertise on radio?

• Radio reaches 75% of consumers each day and 95% of all consumers each week.
• Radio listening is consistent throughout the seasons, throughout the year. Month in and month out, your customers are listening to the radio.
• Radio is the last medium to reach a person before they make a purchase. Most consumers have listened to the radio within an hour of making their largest purchase of the day.
• Most people who are twelve years of age and older listen to the radio for 21-22 hours each week! Radio is a personal companion. Your commercial message talks one-to-one with your prospective customers.
• With radio you can target your best prospects according to age, geography, and even area-of-interest consumer groups.

Why advertise on 1230 AM WCLO?

• Your commercials will be heard by listeners in the highly desirable age/income demographic.   Though local news and information is appealing to a varied group, think of the typical listeners as parents and grandparents of school age children.   These listeners are very interested in their community and have dollars to spend. 
• Listeners trust WCLO.  As a heritage station serving the needs of the community for more than 80 years, advertisers benefit from that level of trust and community service. 
• Your message will be heard in many workplaces, and sponsorships of certain programs (like Your Talk Show) will benefit advertisers with permanent positioning for our "on demand" listeners. 

Top Row (Left to Right):
General Manager Mike O'Brien, Sales Manager Mel Cushing, Todd Lambert, Tim Scholten, Pat Campbell.

Bottom Row (Left to Right):

Becky Weber-Johnson, Amanda Jezo, Shar Hermanson, Krista Berkley.


New to the team:

Left:  Amy Smith, Account Executive
Right:  Angelea Presti, Marketing Assistant

Creative Services
Jim Thomas
Misty Lantz
 

Other information

• Advertising rates vary according to frequency and requested time slots.
• Combo rate discounts are available when purchasing advertising on WCLO and sister station, 99.9 WJVL FM.
• Sponsorship opportunities are available for news, weather, sports and various programming features. Live remote broadcasts are also available on a first-come-first-serve basis.