
The Beloit International Film Festival may enjoy a boost in popularity from Wisconsin Public Television. BIFF Executive Director Greg Gerard says WPT is bringing personalities to Beloit during the festival beginning Friday. Gerard calls it a great opportunity for PBS to promote its programs with BIFF’s audience and to connect with exciting artists participating at the festival. He says the partnership is a confirmation of the efforts BIFF has made since its inception to offer a diverse program of films and film makers. Wisconsin Public Television is also airing promotional announcements to benefit BIFF.