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3/23/22 Audience Ology Author Kevin Goetz

Kevin Goetz is the founder and CEO of Screen Engine/ASI, a market-research company that tests major films. Kevin has written Audience-ology, a fascinating book of war stories and lessons learned in working with movie studios, directors, producers and executives to turn rough cuts into market winners. A full list of retailers carrying Kevin’s book are available on his website:

 

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